Now that it's the quieter time of the year, I get to focus on new aspects of the wine business. And one I am learning more about everyday is the sales and marketing side! While we do have a tasting room in Lockwood, it's mostly lost travelers who stumble upon us. It's great that we get to welcome new people to the area, but we are still a well hidden gem.
I think what really makes our brand unique is that we are a family run business that started from scratch, our case production is so small, and not to mention the fantastic wines! The fun part is getting to see the look on people's faces when they try our wines.
The way I like to explain our wine style is that they're drinkable, fruit forward, and have good expression. I like to be very hands-off in the winemaking and try not to touch the wines very often. But it's always good to go taste the wines every month to see how they are progressing and it gives me ideas for bottling and profile we want to achieve. In the 2014 vintage, I was presented with three new varietals I have never personally made myself - Petit Verdot, Malbec, and Cabernet Sauvignon. In the past the only fruit we've received was from our own vineyard, Viognier and Syrah. So while I was excited to be making these wines, I had no idea how they were going to turn out! And honestly, the wines made themselves. I was so pleased with the way each wine turned out, that I wanted to create a new label to celebrate our success. And that's how the "windmühle" label was brought to life. I've always enjoyed our label design, and will go into further detail about our classic labels in another post, but I wanted to express more of my passions that go beyond winemaking. I've been painting with acrylics for a few years and decided to give watercolor painting a try. And had so much fun that I thought it would be really neat if I could turn one of my artworks into a label. I wanted to paint a subject that reflected our brand image and our ranching heritage with colors that that popped on a shelf. And what would be more perfect than a colorful windmill. "windmühle" means windmill in German, our last name Wolgamott is of German decent. (Next time you're in the tasting room, ask my dad about "The Windmill Game", and you'll see another reason why windmills have a lot of symbolism in our family.)
So I hope you enjoy our new wines, especially the Petit Verdot, and you're able to take some of my favorite artworks.
The Petit Verdot displays characteristics of herbal black tea and floral star anise with supple tannins on the finish. Only three barrels of this wine were produced.